Over the last two decades, B Cellars has produced many different wines, but each individual wine is very limited in production. We are so thankful for each and every one of our customers, regardless of whether they are members or not. We knew that joining a traditional club isn’t for everyone, and we knew that we wanted a way to honor those loyal customers who are not a part of the B society. We introduced loyalty levels that help customers gain access to discounts, complimentary tastings, and invitations to exclusive tastings without taking a standard allocation. See all the loyalty benefits below based on rolling 12-month spend levels. Each spending threshold includes the benefits from the previous level(s).